Enabling Auto Tagging Does What In Google Analytics

Enabling Auto Tagging Does What In Google Analytics?


Question: Enabling Auto Tagging Does What?


✅ Adds Google Ads tags to campaign URLs.

2. Adds Analytics tracking code to website pages.

3. Adds Analytics tags to campaign URLs.

4. Adds campaign hyperlinks to website pages

Answer: Adds Google Ads tags to campaign URLs.

Explanation: Enabling Auto Tagging Does What?

You may automatically import data about your Google Ads campaigns into Google Analytics by enabling auto-tagging. This enables you to observe how users interact with your website after clicking on your advertising. 

You can observe which campaigns and keywords result in activities you want visitors to your website to perform, like completing your contact form, give you a call, or downloading a white paper, apply in combination with correctly configured Google Goals.

This is the answer to enabling auto tagging does what?

What Is Auto Tagging In Google Analytics?

What Is Auto Tagging In Google Analytics

Auto tagging is one of the important functions of Google Analytics. Here, you can automatically add a special parameter to your Google Adwords URL. This will allow you to track all your conversions offline in the best way possible. It provides analytical reports regarding the efficacy of your Google Ads campaigns through Google Analytics tracking tools.  

The  GCLID or “Google Click Identifier” parameter to the URL your consumers click, auto-tagging is easy to determine Ad of yours to get click customers visit your website.

You can get to learn how customers are entering your website using keywords. You can use tags in your applications to see how your data gets leveraged from auto-tagged URLs. This is beneficial, you can use this information to drive offline and online conversions.

How To Set Up Auto Tagging?

How To Set Up Auto Tagging

It’s pretty easy to set up auto tagging in Google Analytics. Auto tagging is turned on by default you connect your Google Ads account to Google Analytics. If it’s not, there is nothing to worry.

To set up auto tagging in Google Analytics, here are the steps you need to follow:

  1. First, open Google Analytics.
  2. Click on the Admin menu.
  3. Next, click on Google Ads Linking.
  4. Click on the +New Link Group.
  5. Here, a list of all your Google Ads accounts will be listed. Click on the one you would like to link.
  6. Click on Continue.
  7. Now, you will be presented with an option to name this link configuration.
  8. After you are done linking, click on Link Accounts.

How To Check If Auto Tagging Is Turned On In Google Analytics?

How To Check If Auto Tagging Is Turned On In Google Analytics

By default, auto-tagging is off. By visiting your account settings, you may determine if auto-tagging is enable or not, along with switching it on or off.

  1. Log in to your account for Google Ads.
  2. Next, select Settings.
  3. Account settings may be select from the options.
  4. Click on Auto-tagging in the “Account settings” section.
  5. Verify that “Tag the URL that users click through from my ad” is tick in the box next to it. Automatic tagging enable if the box is tick. Untick the box, followed by clicking on Save to turn it off.

Auto Tagging VS Manual Tagging – Which Is Better?

The following dimensions – Source, Content, Campaign, and medium – track using manual tagging. You utilize auto-tagging, you can see information for a number of more dimensions, like:

  • Type of Query Match and how they match
  • Ad Group (that’s link to the click, creative, and keyword)
  • Final Google Ads Final URL)
  • Ad Type (text ads and  video ads)
  • Network for Distributing Ads (Google Search)
  • Positioning Domain 
  • Your Google Ads account is identify by a three-part unique number call a Google Ads Customer ID.

In the reports, auto-tagging produces good data manual tagging:

  • Time of Day 
  • Positions
  • Video Ad Campaigns using Display Targeting
  • Sales Promotions

You may only utilize auto-tagging if you want to use any future ad units and reporting capabilities.

Using Google Ads Auto Tagging: The Benefits

There are a number of advantages to using Google Ads auto-tagging entirely as opposed to manual tagging. These benefits are:

  • You can avoid having to manually tag each final URL.
  • It eliminates the mistakes you could make if you try to manually tag each URL. 
  • Enables you to import objectives and transactions from Google Analytics into Google Ads Conversion Tracking.
  • Provides analytical information that is in-depth.

What Are The Drawbacks of Enabling Auto Tagging In Google Analytics?

What Are The Drawbacks of Enabling Auto Tagging In Google Analytics

You may use your Google Ad data in Google Analytics by enabling auto-tagging, which makes it easier to identify the keywords that are converting visitors into goal-achievers. Your conversion data, artificially inflate results it contains duplicates, spam, and other conversions from non-prospects.

FAQs (Frequently Asked Questions):-

New users of Google Analytics have asked various questions related to enabling auto tagging does what? My answers to their queries are:

Q1. What Does Auto Tagging Enable?

Ans: Auto-tagging is a necessary feature that, combined with Google Ads conversion tracking or Google Analytics, help you to track the efficiency with which your ad clicks result in customer activity. This includes website purchases, app downloads, phone calls, newsletter sign-ups, with other actions as well.

Q2. What Happens If Not Using Auto Tagging?

Ans: Without auto-tagging, your data in Google Analytics will become segregated, you won’t be able to track every step of the customer journey, and you won’t have as many options for acting on and improving your Google Ads campaign data. Continue reading to find out about the perfect solution, which combines auto-tagging with UTMs.


Auto tagging is a function that automatically adds a parameter to your URLs to help you track offline conversations. It helps you in providing real-time reports regarding your Google Ads campaigns. This is no more using website tracking tools like Google Analytics.

The GCLID parameter to the URL in your consumer’s click, auto-tagging makes it possible for you to determine which advertisement click on each visit to your website.

Read Also:

Share 0
Tweet 0
Pin it 0
Share 0
Leave a Reply

Your email address will not be published. Required fields are marked *

You May Also Like